Friday, January 20, 2017

Spring 2017: Advanced Class Demo Presentation

Image result for target express mural
Design by former students at Pavlov Visuals:
Ryan Sprague and Calvin Sprague
You are beginning the “miniature box store” project. This is where you will be informed of the general process and initial deadline projection of the project. This project incorporates the realistic standard flow of a typical graphic design presentation in a studio setting or an advertising agency.

The first segment is the branding / design phase, where the group will be completing their concept and branding of the promotion for your mini box store concept.  This phase must be COMPLETE by Wednesday, January 25th.
The second phase will be the promotional products design phase. The group members will divide their efforts to complete the following:
  •         Delivery design (vehicle? drone delivery? concierge? something else?)
  •         Paper / disposable goods: transportable items for delivery truck
  •      Promotional items
  •         Uniforms for delivery staff 
This phase must be COMPLETE by Wednesday, Feb. 1.
The third phase is the promotional BILLBOARD CAMPAIGN! This will include 4 billboard concepts. 
 This phase must be COMPLETE by Wednesday, Feb. 8.
The fourth phase is possibly website development and (for sure) an appThis phase must be COMPLETE by Wednesday Feb. 15 
The fifth phase is development of script and presentation.  This phase must be COMPLETE by Wednesday, Feb. 22
The final phase is rehearsal and polishing your presentationThis phase must be COMPLETE by Monday, February 27
The presentation date will be determined by how well things are going on Monday. We will have a run-through for practice, and then we will present. HOPEFULLY IT WILL BE TUESDAY, FEB. 28th!
Image result for target express mural
Target Express Wall Mural that was done by one of my former students: Calvin Sprague